CWKP Video/Podcast: Meet EVP and Head of Film and TV at Luminate: Mark Hoebich

In this episode of Coffee with KP: Covid Collection, we are talking to Mark Hoebich, EVP and Head of Film and TV at Luminate, (formerly known as Variety Business Intelligence). I met Mark over 20 years ago when we were both assistants. I was at William Morris (now WME) and he was a development assistant at Fox Broadcast Network. Now he is the head of the most trusted entertainment data company!

Mark earned his Bachelor’s degree in History from UCLA and attended graduate school at NYU. In 1999, he founded TVtracker, a leading research and data solution company for the entertainment industry. It was acquired by Variety Media in 2011, and in 2022, he and his team rebranded as “Luminate,” the industry's preeminent data, analytics, and insights company. They are currently hiring for an entry-level position (job description here) and if you aren’t familiar with the service, may I suggest that you sign up for a one-month free trial here.

In this episode, you’ll learn about Luminate, how getting fired in entertainment is no indication of future success and about TV development.

I hope you enjoy this episode as much as we enjoyed recording it!